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Valuable Domain Name Keywords

Most Valuable Domain Keywords

What are the most valuable domain keywords? This article will show you some of the popular and most valuable domain keywords.

In our last two posts, we wrote about how to find a domain name and domain expiration process

I don’t know about 3-5 decades from now, but as of today domain has become an important aspect of the Internet, a key factor in online business. It is in good interest to always buy a domain name that is relevant or aligns with your business purpose as it will help the direction of your online business. If you are lucky enough to get a popular domain keyword, then you get more leads. 

According to Dofo, more than 50 million domains are registered every year, which indicates that almost 100 domain names are registered every minute.

Also read: Domain Expiration – What Happens when a Domain Expires?

According to squardhelp analysis, the list below is the most popular 20 domain name keywords and other popular domain keywords.

Top 20 Domain Keywords

KeywordsDomain Count
online1.53 million
group1.52 million
shop1.35 million
home1.31 million
design1.1 million
life1.1 million
tech1 million
art909 thousand
web907 thousand
pro906 thousand
services887 thousand
solutions817 thousand
media810 thousand
auto804 thousand
service798 thousand
studio767 thousand
club765 thousand
health749 thousand
world731 thousand

Also read: How to Choose a Good Web Hosting for your Website or Business

Top Domain Sales of Keywords

According to squardhelp,

When we look at Top domain sales of Top 10 keywords, some popular keywords are on the list for a different reason. For example, the keyword art is the 8th most popular keyword. When we look at top sales, we see domain sales such as earthgartenmshoppingcart. Since some keywords are included in some words, they are in the most popular keyword list. 

KeywordsDomainsPrices
SHOPshop.com$3,500,000
ARTearth.com$800,000
HOMEhomeownersinsurance.com$570,000
ONLINEonline.casino$510,000
HOMEhome.loans$500,000
SHOPshoppingmall.com$500,000
ARTart.com$450,000
ARTpartysupplies.com$360,000
HOMEhomecare.com$350,000
SHOPshoppingcart.com$285,000
ARTshoppingcart.com$285,000
ARTgartenmoebel.de$214,500
ARTgartenm.de$214,500
SHOPshop.app$200,000
SHOPshopping.eu$196,803
LIFEdreamlife.com$171,750
HOMEhomeimprovement.com$166,650
SHOPshoppers.com$166,000
ONLINEonlinecasino.co.uk$165,000
SHOPshop.cn$160,320

Also read: How to Find Domain Names   

Popular Domain Extensions and Top Keywords

.COM is the most popular extension with more than 152 million domain names. 

Extensions after .com, respectively, include .NET.CN.DE.ORG.UK.ICU.TK.INFO and .NL.

Top ExtensionsTop Keyword
.COMgroup
.NETgroup
.CN有限公司*
.DEonline
.ORGfoundation
.UKservices
.ICUclicks
.TKfree
.INFOtoday
.NLonline

The global top keyword online is also the most used keyword for 2 extensions: .DE and .NL

The second most preferred keyword group is the most used keyword for 2 extensions as well: .COM and .NET

Keyword 有限公司, ranked 1st in the .CN extension, means limited company in the Chinese language.
Top keywords for .COM, the most preferred extension, is as follows:

KeywordsCount
group896 thousand
home848 thousand
online758 thousand
shop706 thousand
life630 thousand
design622 thousand
services541 thousand
tech539 thousand
art527 thousand
solutions485 thousand
pro461 thousand
inc458 thousand
llc447 thousand
you435 thousand
media431 thousand
health427 thousand
real422 thousand
studio421 thousand
music416 thousand
new416 thousand

Also read: Most Expensive Domain Names – Top 500+

Top Keywords of YC Companies

We also analyzed the domain preferences of more than 2 thousand companies invested by Y Combinator. As a result of our analysis; the most preferred keywords are:

KeywordsCount
get66
go53
app49
lab41
health35
car32
one31
tech20

Among these Y Combinator companies, get is the most preferred keyword with 66 domains.

Get ranks 72nd in the Top 100 keyword list.

Also read: 6 Reasons Why you Should buy a Custom Domain

in squadhelp’s analysis and Conclusion; 

We have included all domains from the first registered domain to our analysis/article.

  • When the top keywords of all times are examined monthly, they rank at the top as well. Seven out of 10 domains are in the Top 10 list in the last 2 months. 
  • Top keywords for .COM, the most preferred extension, shows a similar pattern to the general distribution.
  • Generally, companies that cannot buy exact brand match domains choose different domains by adding words like online.  Later, companies could buy their exact brand-match domains. The fact that words like online, the, etc. registered too much does not mean that such domains are precious. Popular websites usually use brand domains that do not contain such words.
  • Unlike the general order, the keywords preferred in newly established startups can be seen in the Y Combinator companies, containing new keywords like labapptech, and car.  It will be higher in the overall ranking soon.

Are you ready to buy your first domain name? You can then buy it through any of the below domains’ service providers; 

You can also do some research on your domain name by using Domain Name Generator to get some ideas

Recommended: Domain Name Generator

Also read: 8 Most Popular Databases for Web Development

Oluwafemi

Product Manager | Oluwafemi@wapmastazone.com

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